Created for WeChat as a sticker character with rosy cheeks, a huge head and tiny limbs.
QUBY 的故事 / THE STORY
从表情贴纸诞生。被全世界喜爱。
QUBY is a cute sticker character created by Chinese artist Zhong Chaoneng in 2015 for WeChat. Its funny, exaggerated emotions made it easy for people to say everything—without saying a word.
“No complicated lore. Just a lovable character reacting to everyday life.”
QUBY's universal reactions quickly became part of everyday online conversations.
Plush toys, merchandise and millions of fans carried QUBY far beyond the original sticker pack.
A community-powered chapter brings QUBY's unmistakable energy on-chain.
